Cracking Content Podcast: Ep. 043 Why Businesses Should Share Their Customers’ Stories With Dan Greef

Ep. 043 Why Businesses Should Share Their Customers’ Stories With Dan Greef

Jun 1, 2021

Welcome to the Cracking Content Podcast, helping entrepreneurs to amplify their expertise through storytelling, content, and PR so they can get more sales and make a bigger impact. Every business has a story to tell. Don't be afraid to tell it.

This week I have the fabulous Dan Greef, who is the founder of Deliciously Guilt Free, and the podcast host of UK Low Carb. We’ll be talking about Dan’s inspiration behind Deliciously Guilt Free, it’s phenomenal growth in the last year and why he loves to share his customers' stories on his super successful podcast UK Low Carb. We also talk about why it’s important to share your business story and why creating mission-led content is a strength.

Episode Highlights:

{1:02} Dan explains why he started Deliciously Guilt Free
{2:26} Dan talks about sharing people’s stories on his podcast, UK Low Carb
{3:24} On why content marketing is important for an e-commerce business
{4:27} On why you should share the personal side of you and your business
{7:30} Dan describes why brand building is actually creating a relationship with your customers
{15:25} Claire reinforces why it’s so important to repurpose your content
{19:35} Dan explains why it’s important for him to have and to repeat his mission statement

Connect with Claire:

You can download my free PR guide here https://clairewinter.info/freebies/be-your-own-pr/

To find out about 1:1 content coaching go www.clairewinter.info.

Free Facebook Group: https://www.facebook.com/groups/crackingcontent/

Website: https://clairewinter.info/

Instagram: https://www.instagram.com/clairewinteruk

To get your content sorted join the Cracking Content Club Membership for just £35 a month: https://clairewinter.info/cracking-content-club/

Connect with Dan:

Website: https://deliciouslyguiltfree.com/

Instagram: https://www.instagram.com/deliciouslyguiltfree/

Facebook: https://www.facebook.com/deliciouslyguiltfree/

UK Low Carb Podcast Website: https://www.uklowcarb.com/